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Keep the People You Worked Hard to Earn
Keep the People You Worked Hard to Earn
From the first prospect inquiry to resident renewals and employee retention, Close 2nd helps multifamily organizations identify where relationships begin to weaken and provides practical strategies to strengthen them.
Convert More Prospects
Convert More Prospects
Prospects convert when the leasing experience feels responsive, helpful, and human
SIGNATURE OFFER
Prospect Conversion Assessment
Starting at $2,500
Includes:
Multichannel mystery shops
AI and chatbot experience review
Human-handoff assessment
Follow-up & nurture review
Prioritized conversion action plan
Retain More Residents
Retain More Residents
People stay where they feel valued, connected, and heard
SIGNATURE OFFER
Resident Retention Assessment
Starting at $1,500
Includes:
Resident journey review
Engagement & communication assessment
Move-in & renewal experience review
Identification of experience gaps & churn risks
Prioritized 30-, 60-, & 90-day retention action plan
Retain More Employees
Retain More Employees
Strong teams stay where they feel prepared, appreciated, and supported
SIGNATURE OFFER
Employee Experience Assessment
Starting at $1,500
Includes:
Leadership discovery session
Onboarding & new-hire experience review
Recognition, communication, & development assessment
Identification of employee-experience & retention gaps
Prioritized employee retention action plan
Put the Strategy Into Action with Resident Moments
Put the Strategy Into Action with Resident Moments
Close 2nd identifies the retention gaps. Resident Moments helps put the strategy into action through ready-to-use resident gifting, appreciation, and engagement program—from move-in and renewal touch points to community-building experiences designed to help residents feel recognized, connected, and valued.
Available as a stand-alone resident experience program or as implementation support following a Close 2nd Assessment.
Close 2nd identifies the retention gaps. Resident Moments helps put the strategy into action through ready-to-use resident gifting, appreciation, and engagement program—from move-in and renewal touch points to community-building experiences designed to help residents feel recognized, connected, and valued.
Available as a stand-alone resident experience program or as implementation support following a Close 2nd Assessment.
Why Retention Starts Earlier Than You Think
Why Retention Starts Earlier Than You Think
Retention does not begin when someone considers leaving.
It begins with the first interaction, grows with every experience that follows, and is strengthened when people feel valued, prepared, heard, and supported.
Whether they are a prospective resident, a current resident, or a member of your team, people are more likely to stay connected to organizations that intentionally invest in their experience.
That's why our approach is simple:
PEOPLE FIRST. RESULTS CLOSE SECOND.
Where are people falling through the cracks?
Where are people falling through the cracks?
Whether prospects stop responding, residents decide not to renew, or valuable employees disengage, Close 2nd can help you identifiy the experience gaps and create a practical plan for improvement.
Additional Advisory Support
Additional Advisory Support
Workshop Facilitation
Leadership Coaching
Training and Playbook Development
Speaking Engagements
Project-Based Implementation Support
COMING SOON: NOI IQ
COMING SOON: NOI IQ
NOI IQ is an emerging resident-retention intelligence concept designed to help multifamily teams identify potential churn risk earlier, prioritize outreach, and make more informed retention decisions.
Close 2nd is currently exploring discovery and pilot partnerships with multifamily organizations interested in helping shape the concept.
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